Is your product or service meeting the needs of customers? Where are your customers actually engaging with your brand? What is the value of your product? How is your product different and how can you express this? These are major questions in any business and the 4Ps...
The key to your brand’s success is making sales, and in order to make these sales we need to consider the following: are your customers thinking of your brand, and are they able to access your brand when thinking of it in a buying situation? This is referred to as...