If you answered no to the question above you could be missing out on a huge opportunity! In a world where clicking ‘skip ad’ is the instinctive response of many, Instagram stories are a redeeming feature for businesses. I’m sure you, like me, have found yourself...
When it comes to your business’s digital marketing strategy, hashtags are a must! # This little symbol is one of the most powerful organic social media strategies, creating a new way to make your content discoverable. Essentially, when you use hashtags, you are...
I just want to start by saying that email marketing is NOT dead! Ok sure, when you consider your own experience on the receiving end, when you sift through, archive and even mark spam sometimes, it can feel like a waste of time. But think of it this way… we all have...
Gaining a strong following is a key step in any social media strategy, but it doesn’t end there! Now you must consider how you can turn these followers into loyal, paying customers of your business. Social media isn’t just about building brand awareness. When used...
Are you trying to reach everyone with your marketing? Having a little trouble? Claiming that your product is ‘for everyone’ may sound like the best way to reach your sales targets, but it’s not the most effective route for your marketing strategy. It’s simple, nothing...